Category
Communication Strategy, Content Creation & Translation, Writing Packages
Client
InterContinental Dubai Festival City
Date
2011
The Brief
Travel Ink was approached by agency Jansen Harris to develop a television commercial script for Terra Firma Steakhouse, a new restaurant in InterContinental Dubai Festival City.
The Solution
Working closely with the agency, Travel Ink incorporated the key messages and unique selling points of the new messages in an exciting and tantalising way to suit the channel of communication.
The project included
• The research, development and writing of the script
• Project management
• Collaboration and team work