Blog / INSIDE ATM PREVIEW – MODERATOR KAREN OSMAN ON BUSINESS TRAVEL TRENDS

INSIDE ATM PREVIEW – MODERATOR KAREN OSMAN ON BUSINESS TRAVEL TRENDS

Inside ATM Preview

TOP BUSINESS TRAVEL TRENDS

Moderator Karen Osman looks at the current trends in the business travel sector, and examines what changes the industry can expect in the future.

The global hospitality industry is set to wow the world with hotel industry revenue predicted to touch $550 billion in 2016 – and the role played by global and regional travel trends is tremendous. From hotels and airlines to travel agents and experience providers, travel trends continue to be a source of interest and inspiration to the industry.

As the moderator for The Top Business Travel Trends seminar, I’m looking forward to bringing together panellists from dnata, Travelport, Euromonitor International and AccorHotels Middle East, all of who are industry experts in their respective fields.

This session will discuss current and future trends, and how they can be effectively leveraged to add value to the user experience and the importance of devising out-of-the-box strategies to appeal to the corporate travel sector. Panellists will also touch upon the ‘bleisure’ concept. Corporate travellers are making the most of their downtime during business trips to enjoy leisure activities; we’ll discuss how can the industry make the most of these ‘bizcation’ selling opportunities?

The session is open to travel agents, tour operators, hotels, TMCs and DMCs and I look forward to it being a lively, stimulating and informative discussion. If you’re a player in the business travel field, then this business travel trends seminar is definitely not one to be missed.

Seminar Information

Top Business Travel Trends

Date: Wednesday 27 April

Time: 13:15 – 14:15

Location: ATM Global Stage

Moderator:

Karen Osman, Managing Director, Travel Ink

Panellists:

  • Craig Constable, Manager, dnata Corporate Travel
  • Rabih Saab, President and MD, Africa, Middle East and Asia,
  • Travelport David Henry, Vice President of Sales, Marketing and Distribution, AccorHotels Middle East
  • Ahmed Bakr, Analyst, Euromonitor International

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Karen Osman
Karen Osman
Originally from England, Karen has lived the ex-pat life for the last 15 years across Asia, Europe and the Middle East. After completing a B.A. in Linguistics and English Language at the University of Durham, a two year period teaching in Tokyo was the start of a career that combined her two great loves; travel and the English language. Moving to Dubai in 2004, Karen engaged in a sales, marketing and public relations role for a luxury hospitality company. It was a great opportunity to develop communication for luxury brands, gaining experience in writing and adapting copy for both off-line and on-line channels. After identifying a gap in the market for specialised writing services for the travel, tourism and hospitality sector, Karen set up Travel Ink in 2011, steadily building the business to include some of the most high-profile hotels, airlines and tourism establishments in the region. In addition to her role as Managing Director, Karen is also the Travel and Tourism Chair Person for the British Business Group and a committee member of Business Network International.

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